No one in fashion ever watches "ANTM".
Models are the lowest rung in fashion - just bodies.
Coat hangers, really.
Which is why we're so pleased
to discover something that actually addresses the
high-brow nature of fashion.
t5m.com
is the first socially-conscious Internet channel asserting
a mission to inspire and entertain (was that a mouthful
or what). It's not strictly fashion. Alongside bits on Coco
Chanel and Alice Temperly are James Blunt and Richard Dawkins
talking up their respective toils.
The cultural context combined with high brow editorial
pedigree (former Vogue features editor Jo Craven and a certain
ex-Hollywood producer) and an international scope (the site's
based out of LA, Mumbai and London) give fashion the intellectual
chic it's been missing.
The one-stop site that is, in the words of t5m's
fashion editor, Stephen Doig, "comparable to
Vanity Fair. A cocktail of politics, current affairs,
entertainment, theatre, art and, of course, fashion."