Friday 29th February (leap day) - Day One of Atmosphere 10am On|Off / Atmosphere trade fair opens with a crowd of international buyers
A happy Steph Aman is the first On|Off designer to take a huge international order within the first hour of the fair opening...
Morgane the Atmosphere Press agent is happy with the crowds
Buyer at On|Off Atmosphere
These guys were walking into the Louvre - they are both from Paris - which surprised me - they looked like London guys...
This lady is from Vienna her name is Koelbl - she was in the queue for the Jean-Charles de Castlebajac catwalk show at the Carrousel du Louvre.
All staff for the JC Castelbajac show were wearing these cool T-shirts and his signature Yellow Acid smiley faces - and in fact all the staff were really 'nice' - a rare moment in fashion -
This is Alex part of the Castelbajac's Press team - we (Diana and Alison) managed to get shown straight through into the arena for the show - as we worked with JC this season at On|Off...
JCDC had decorated the space and it looked amazing - you get a real sense of a huge international brand - this is real international fashion - its all done on such a larger scale here... this set must have cost! - We're really excited as the red black drop and the white spots featured in the work that JCDC produced for On|Off's marketing materials this season - our travel card wallets and windows for London Fashion Week - Also the drum kit added to our excitement
Another of the press team members
on every seat there was a CD and press pack
Here's my invite
Diana and Alison - are really excited to be watching the show - as the celebrities and press start arriving - the atmosphere starts feeling electric Lee doll
Guests of JC
These guys are front row
Kabir looks his part as the 'Drama'
The band set
The worlds paps arrive and set up ready for the show as the arena begins to fill
Tara Palmer-Tomkinson arrives front row with a JC Castelbajac Dog Jumper - how cute?
I'm feeling smiley too!
Anna Piaggi (Italian Vogue) arrives front row - the paps go mad to take photos of her arrival
This girl was 3rd row - she looked so cute!
I Show off my On|Off commissioned Castelbajac travel wallet
The lights suddenly the lights dim and then two guys come out and begin to play cool electronic 80's inspired music - and we are off!
The models really do walk out with rhythm - they all look soooooo cool - electric colours - brights - its such a fun cool collection - doll
The show its self is a pacey one - fast and at the end the models actually danced and partied on the runway - Brilliant!
Castelbajac's girlfriend is really happy with the show - and celebrates by holding and waving her On|Off travel wallet
The Britz get interviewed post show
These guys were all worthy of a snap shot - fitting for the colourful show
This guy MUST be famous - as everyone was photographing him and he was sooo papped - Is it just me - but - Who is he?
Suzy Menkes of the International Herald Tribune arrives for the next show as we leave...
We are then asked back to celebrate with UK
Castelbajac's Head of Press Caroline Shapiro to the Paris Concept Store JC Castelbajac - Caroline is sitting on the Union Jack rug - drinking Champagne and eating Sushi...
Tara comes arrives to start the celebrations...
I'm now a HUGE fan of this mans collection - its so cool - fun and yet serious fashion - Nice one Mr JC de Castelbajac -