The BMW accessory design team seem to have gone on a huge baby cow cull. If, like me you can't beat the feel of a cheeky bit of hide strapped round your midriff, then their calfskin belt is just the thing for the smartest way to hold up your pants.

For the ladies, they have a range of calfskin bags - shopping, shoulder and make up- available in black, fuschia and taupe.

For the boys, BMW bring you their very own digital watch, charmingly called the 'Trendy Watch'. There's also a logo tie clip, made from silver, which according to the accompanying PR spiel, has been 'inspired by the lines of tomorrow's BMW generation'. OOH ER!

However BMW's market monopolisation doesn't run to cosmetics to put inside it just yet. But you never know, where there's an untapped commercial opportunity, there's usually a global brand leader.

BMW Internet Lifestyle Shop shop.bmwgroup.com

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