Case in point. His current employer, designer Sybil Stanislaus, originally interviewed Reynolds for some freelance work. As Reynolds pulled the wrinkled samples out of his bag, Stanislaus began making a pile of the designs she liked. When the bag was empty, every sample was in her pile. She hired him on full time, on the spot.

"Textiles are what people look at. It can make or break a garment," Reynolds explains. His style, which can range from the austere, graphic magnified cocktail sticks to runny floral scenes - like the one seen on Chanel's Haute Couture runway this season - are enough to convert any minimalist.

Only a year out of Saint Martins, Reynolds' outlandish designs have already graced catwalks of Chloe, Diane von Furstenberg, Chanel and Sonia Rykiel, but he is still quite modest about his growing popularity.

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