There are some who think that DVDs are the way to go, but after you've been banned from every rental shop in town, and are faced with the common problem of either eating or paying off rental fines, the whole 'movies for everyone' spirit is kind of killed.

There is, however, a smarter way to attack this whole dilemma: UGC memberships. For £12.99 per month, you can go to as many movies, in as many different London locations, as you'd like. No time restrictions, no nosebleed seating, no maltreatment.

So kiss goodbye to the video nazis at Blockbuster and go catch a flick the way they were meant to be seen - on the big screen.

The UGC Unlimited Card
From £9.99 (excluding West End cinemas) to £12.99 per month (valid for entry to all UGC cinemas) - one year minimum
For more information call 0845 602 3167

TR