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Tuesday 1 July, 2008
Suits You, Sir

"You get what you pay for,' has always been the rule. But last week, a landmark ruling by the Advertising Standards Authority allowed machine-made suits to be called "bespoke' - a term which Savile Row tailors apply only to suits which are cut by hand, uniquely for the wearer's body.

Suits which are adjusted from a standard pattern and then cut and stitched by machine, meanwhile, are properly known as made-to-measure. The difference: at least two grand to you, Sir. All designer suits (even those who throw around words like couture and bespoke) are usually made-to-measure, and while often very fine, are not true bespoke. Until now.

But, as a friend who got a bespoke suit made for a few hundred quid in Singapore recently discovered, there's bespoke and then there's bespoke.

For a helping hand from chaps with a similar penchant for the perfect suit, The London Lounge offers forums on everything Savile Row, whilst A Suit That Fits will visit you at home or work to custom fit your chosen attire.

And if you like your bespoke with a side of benevolence, this year's Visa Swap offers the fitting services of Dress2Kill in it's final weekend for any newly acquired suits in need of attention.

The London Lounge
A Suit That Fits
Visa Swap

http://www.refer-staer.dk/

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TODAY'S EVENT PICKS

Alex Cox has some confessions to make about his X Films. Foyles. 6:30pm. 113-119 Charing Cross Rd, WC2. Free, adv.

Find out which of the five final bands will make it to the Benicassim Festival. Pigalle. 7pm. 215 Piccadilly, W1. Free.

Ever fancied owning an original pickled cow? Well, now's your chance thanks to Christie's. 2pm. 8 King St, SW1. Free.

The passion of Flamenco gets a modern, balletic twist at Sadlers' Wells. 7:30pm. Roseberry Ave, EC1. £10-£38.

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Fred Perry
Fred Perry