At the top end of the scale designers such as Stella, Boudicca and Marcus Wilmont are incorporating Ingeo fiber - created from 100% renewable resources - into their collections.

Meanwhile, the high street seems good and ready to bring fairtrade threads to the masses. For fashion staples check out Oasis, Marks & Sparks and Topshop (who currently have People Tree in store for one month to coincide with the Fairtrade Fortnight).

And while we're at it, may we also recommend a nose at Worn Again, Edun, Junky Styling and Enamore, to get that right-choice look.

And if you want to round off your feel good self, check out the 'Make Fairtrade Your Habit' exhibition, where each slebrity portrait includes a fairtrade product and quote.

And when you go to pay - need we even say - it's Amex RED all the way, as the more you spend, the more those in need will benefit. And you can't pay fairer than that.