Here in the UK, Trustifarians seem to accomplish that by going on reality TV shows like Celebrity (-Spawn) Love Island whereas stateside, they do it differently.

While Ivanka Trump sets out to take over The Donald's business empire, others seem to have more "altruistic" ways of getting the respect of the people. Take Ben Goldhirsh, son of the late Inc. Magazine mogul Bernie Goldhirsh. He's decided to pore a big chunk of his large inheritance into a project called "Good", a philanthropic focused magazine for spoilt brats by spoilt brats.

So spend millions to try and get others to donate millions - makes sense? We're still, however, really excited to find out what this host of twelve heirs and heiresses (including Al Gore's son) will produce in between all that time decorating their Gumball Rally vehicles.

But seriously, if Goldhirsh, Gore and Co are really looking for a the best way to get rid of cash, why not take a page out of their father's books and simply take a wife? Preferably one who knows her way around the best department stores.

Emma Goldhirsh, Emma Cheevers Goldhirsh - sounds good.