Enter NewBloodArt.com, offering thousands of original works, mostly from fine art graduates. The founder, Sarah Ryan, previously an A-level art teacher, saw a gap between consumers' desire to own affordable artwork and the need of many artists to make a living.

She visits art schools around the country to recruit gifted young things to sell their drawings, paintings and photography through the website, and since there are no online overheads, artists and buyers both get a better deal. It also means no schlepping around ghettos and having to explain what you like to intimidating art dealers.