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Once upon a time e-journalists were the club perfume sprayers of the publishing hierarchy. But now the big names are tuning into the value of 3G 3D. The Face's ex- editor, Johnny Davis, takes style heavyweights Hedi Slimane, Mark Hooper and Alice Fisher intothestorm for his sojourn as editor of the current Hero edition. And Mr Davis isn't the only one going online. |
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Founders of Phamous69, an online 'modern take on the original Playboy' have written for Arena, Vogue, Vanity Fair - well, how long have you got? - bringing their savvy, off-line gloss online. Elsewhere, ex-Jockey Slut ed Rob Wood's taking care of Tunetribe, Groove Armada Tom Finlay's downloading site, and Andy Crysell, editor of the stunning new quarterly MusicHurts (is there any medium more symbiotic than a music mag that lets you listen to the artists as you read about them?) is ex-NME. And we all know that ShowStudio's contributor list - from couture designers and popstars to renowned fashion journos - reads like porn for namedroppers. So online might be gaining the edge - in names, visuals and words - but we're guessing it's going to take genetic evolution a little while yet to adapt to that nasty screen glare. Relaxing? Non. But still by far the prettiest way to while
away your working day. |
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by VG |
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