Recently, it seems that many airlines have been on a bit of a mission to reclaim some of the glamour that used to pervade their industry. The effortless cool that came so easily half a decade ago has now been submerged in a deluge of 'no frills' cutbacks, and while that's all well and good for the Prague-bound stag group, some of us need that little bit extra.

Of course not everyone gets it right, so it's no surprise that Hooters Air (complete with hotpants and tight tees) grounded its rather lurid fleet last year after just three years of 'enhanced' in-flight hospitality. Delta's organic food, Martini-swirling Song combo lasted no longer.

Others are faring slightly better. Take the über-kitsch yet ultra-endearing Hello Kitty themed service offered by Taiwanese carrier Eva Air. Everything, from the livery down to the meals and the boarding cards, has been 'Kittyfied' to give you the ultimate airborn anime experience.